Hello! My name is Petra and I am a Toronto-based Designer.
I believe in smart and thoughtful design. I have a critical eye for detail and an obsession with colour and typography. I approach all of my work with curious and conceptual thinking.
Brand Strategy. Visual Identity. Package Design. Web & Digital. Editorial Design. Iconography & Illustration
Awards (2012-2017) –
Communication Arts. The Advertising & Design Club of Canada. Applied Arts. Marketing Magazine. Lurzer's Archive. RGD. The Juno Awards
I have worked on big and boutique brands alike, including WWF, The Beer Store, Shoppers Drug Mart, Loblaws, The Drake General Store, President's Choice, Earthfare, Hertz, and Arts & Crafts Productions. Aside from agency and freelance work, I've worked in-house in the music and clothing industries. I am currently Design Director at Leo Burnett.
I would love to hear from you! Feel free to get in touch regarding a potential project. I am also always looking for like-minded creatives to collaborate with.
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