ORGANIC FOOD ICONOGRAPHY

Concept (unproduced) illustration set created with Dylan Royal for a chain of organic grocery stores, to be used for a variety of applications throughout the store including signage, collateral items and store programs. Rough/woodcut style is meant to convey warmth, friendliness and an organic feel.

Agency: Jackman
Scope: Illustration, Icons
Creative Direction: Michelle Donnelly
Art Direction: Dylan Royal